The Georgian Competition and Consumer Agency has concluded its examination of a complaint submitted by “Meditech Georgia” LLC by signing a commitment agreement. The complaint concerned a suspected infringement of the Law of Georgia on Competition on the market for medical-aesthetic and laser equipment.
The case concerned a social media post by a competing undertaking that referred to the manufacturer of a device and its technical specifications. The complainant argued that the information in the post was inaccurate and liable to mislead consumers, both as to the technical specifications of the device and as to the services provided with it.
The Agency assessed the commitments offered by the respondent and concluded that their implementation would be sufficient to eliminate the risk of the suspected infringement of the Law on Competition. Under the agreement, the respondent is required to remove the contested publication within the time limit set by the Agency and to refrain, in the future, from publishing or disseminating through any means of mass communication, including Facebook and other social media, information that, in the absence of objective and verifiable evidence, calls into question the characteristics, origin or conditions of sale of goods marketed by the complainant or by any other competing undertaking.
The purpose of a commitment agreement is to eliminate the risk of a suspected infringement of competition law and to promote a fair competitive environment on the market.
